Optimize Localization by Introducing Machine Translation During Production
By starting the localization process during production, we can provide additional time to complete localization with better accuracy, economies of scale, and creative outcomes.
San Jose, CA (January 11, 2023) - The demand for media and entertainment localization is skyrocketing and the industry is experiencing growing pains. Due to the explosion of content across every platform and language, we are in need of more qualified linguists to translate all this content. Localization service providers (LSPs) are currently over capacity and can only rely on the capacity available within the freelance market.
As highlighted in this article by Janice Pearson, Senior Vice President of Sales and Strategy at XL8, by starting the localization process during production, we can provide additional time to complete localization with better accuracy, economies of scale, and creative outcomes.
Know more about revolutionizing the way content is localized and shared with the world!
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